“HUNGER FEEDS THE DREAM” LIVE

THE MUSICIAN MASTERMIND SESSIONS

Confused On How To Succeed

In The New Era Of

Music Marketing and Promotion?

If you’re a musician, you may have noticed that things have changed. You no longer have to be at the mercy of “The Music Industry”. The choice is now yours to become artistically and financially successful. YOUR WAY!

By becoming your own Brand, you can create your own future and having total control of your life and career. Let us show you how.

Teaching you how to define your brand and take control of your music career

Music

Mindset

Motivation

Marketing

what is a mastermind Group

The definition of a a Mastermind Group is essentially a gathering of like minded motivated individuals who have a common goal and purpose. They learn from and encourage each other and are dedicated to being better musicians and improve as individuals. In this case, it’s no different than being in a band and combining your talents and influences to create great music.

The key to a successful performance, or in this case Mastermind session, is the willingness to give, receive and grow from the experience. To stay open minded and learn to communicate and respect yourself and your fans.

These sessions are a hybrid of the Mastermind concept combined with presentations and smaller Mini-Mastermind sessions.They will give you the confidence and motivation needed to establish a successful career artistically and financially,

should i attend?

YES, if you’re a musician, songwriter, producer, student, beginner or seasoned, in any genre of music, frustrated with your career, are serious about your talents and willing to learn, you’re encouraged to attend! This program is essential to your growth as a musician.
Being independent from the corporate structure and deciding your own path, gives you the freedom to create and present you and your music in the way you want. If you want to be a leader, leave a music legacy and influence the next generation of musicians and most importantly, fans of great music, we invite you to join us.

NO, if you think you know it all, are happy marketing yourself the old fashioned way, are comfortable being at the mercy of the corporate music industry, don’t take your talent or your audience seriously, have better things to do, are not good at sharing or receiving advise, make it a habit of undercutting the competition, are satisfied making next to nothing per gig but can eat and drink all you want or just don’t give a shit, then we suggest you move along and watch cat videos on YouTube.
Tragic!
Because you’re the ones that need this information the most.

why “live”

Communication, Accountability, Encouragement, Collaboration, Structure and Accomplishment for starters.

These sessions will be LIVE. In person. No webinars or membership sites. Why? Because Masterminds require interaction, dedication and above all the sharing of ideas and experiences from those attending. This is communication and commitment toward a common goal:  Successful long lasting careers, financial rewards and validation as an artist.

Nothing beats a live setting. Especially in music. There is an energy that is hard to equal. That energy is captured in a Mastermind Session thru the communication of it’s members and presenters. We can all learn from each other, enabling us to accomplish more in our careers and life.

support and results

Our team of experts not only understand the new music industry, but also the creative mind. They offer value and a different perspective to the issues all musicians, composers, students and producers face on a daily basis. They provide the clarity needed to excel professionally and personally in a crazy, confusing industry.
If you need motivation, need to understand the essentials of marketing and branding, communicating your message clearly, guidance on your career choices, a kick in the ass or your face splashed with cold water, we’re here for you!
We are organizing a support team to help you with any questions or issues you need further information on. Our experts will also be available to give you guidance and encouragement as you continue your journey.

WILL I SUCCEED?
That will depend on you. If you take action on the information we provide, stay motivated and clear on your goals, surround yourself with the right support and market yourself correctly, you have a great chance at achieving your dreams and creating a legacy of lasting music.
No one will find you if they don’t know you exist.
It really comes down to this:

HOW BAD DO YOU WANT IT?

What Will I Learn at These Sessions?

A One Day Intensive Mini-Mastermind & Workshop

The One Day Session covers a select group of subjects that we feel are a great staring point for all attendees.

We discuss:

  • Building Your Foundation and Communicating Clearly
  • Choosing A Management Team
  • Digital Media Marketing and Branding Yourself Effectively
  • Home Studio Techniques
  • The Touring and Studio Musician Lifestyle
  • Musicians and The Law
  • Some surprises

Registration now open! Details on our Phoenix, AZ Session here

The Three Day Summit that covers all the content in more detail.

The Three Day Summit is divided into three elements that will help you set a clear path to your success as a musician and leverage you, as a unique Brand.

Day One is all about Mindset and Motivation. Understanding your “Why”, building your foundation and team, defining your passion and purpose, connecting with your audience, dealing with obstacles and success, money management and getting you totally focused on your goals.

Day Two we explore Marketing and Branding. How to use digital media (social media, websites) to it’s full advantage. Why the Human to Human connection is still the best. What “Branding” really means. We’ll also talk presentation skills, case studies that have worked and failed, streaming, video techniques and more

Day Three is strictly about Music. We’ll look at touring, studio work and techniques, laws important to musicians, band politics, songwriting, hiring a management team, the business of music, education, a royalties round table discussion and more.

Each day will have Hot Seat, Case Study and Breakout Sessions plus some surprises we’re working on.

Reservations for this Three Day Intensive Summit are limited to the first 25 qualified Attendees

What do I get when I Attend the Musicians Mastermind Sessions?

The latest action steps and insight on how to further your music career

Collaboration with attendees and presenters you won’t get anywhere else

A clear mindset and direction

PLUS SOME PERKS:

  • A detailed workbook and study guide
  • Continued support and encouragement
  • Inclusion on the Fermata Media Group “Artist Page” (Coming January 2018)
  • A chance to guest on our “Thanks For Sitting In” podcast
  • A Private Facebook Group for continued discussion and support
  • The ability to sell your merchandise on our On Line store (Launching January 2018)
  • A “Musicians Mastermind Sessions” T-Shirt and other swag
  • Discounts on all Fermata Media Group services
  • A free pass to a future Fermata Signature Events presentation
  • Some surprises that are in the works…

not everyone will qualify

We won’t waste you time or allow you to waste that of the other attendees!

We want to make sure that all those that attend are committed to learn, share and connect with the other attendees and presenters. By applying, we’ll determine if you’re truly serious about expanding your knowledge and rising above the noise in an industry that is crowded and unresponsive to the needs of aspiring musicians and veteran performers.

are you ready to take a giant step in your music career?

NOTHING beats a LIVE experience.

So, Who’s Bright Idea Was This Anyway?

I graduated from the “University of Serious Street Smarts” and have a Masters Degree from the “College of Hustle”.

Ricardo Cañez is the CEO / Founder of Fermata Media Group. a non traditional marketing agency primarily for musicians and creatives. His passion is to help musicians and creatives leverage their talents into a career that can sustain them artistically, financially and gain the respect they deserve.

Ricardo has over 37 years experience involved in many different genres of music as a musician, event DJ (don’t judge), concert promoter, event production director, keynote speaker, businessman, digital marketing consultant for his companies and others. Those experiences and connections enabled him to develop this program to help those that need it.

“Hunger Feeds The Dream” and “Musicians Mastermind Sessions” are Signature Programs developed by Fermata Media Group LLC. for musicians who need the knowledge and motivation to further their careers. We honor and respect artists talents and determination to share their creativity with the world. We invite all those that have the dream and the ambition to share their craft with the world to consider us in helping achieve those intentions.

THE DISRUPTION TOUR  2018 DATES

Coming Soon To: Phoenix, Anaheim, Los Angeles, San Antonio, San Jose and more cities.

IF YOU’RE IN A CITY WHERE MUSICIANS ARE READY TO EXCEL, WE’D LOVE TO OFFER THE MASTERMIND SESSIONS TO YOU. CONTACT US AND LET’S DISCUSS A DATE AND TIME TO PRESENT THIS MUCH NEEDED PROGRAM.

SO.

WHAT’S KEEPING YOU FROM ACHIEVING

YOUR ARTISTIC AND FINANCIAL GOALS?

SERIOUSLY.

WHAT?

Join The Fermata Family

Questions?

Contact us. We sincerely want to help you succeed